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Friday, April 4, 2014

Rita Ora


Rita Ora was born in 1990 in Pristina, Kosovo[a] to Kosovar-Albanian parents and moved to the United Kingdom when she was 1. She grew up around Portobello Road in West London, and attended St Cuthbert with St Matthias CE Primary School in Earls Court, following which she graduated from Sylvia Young Theatre School and then St Charles Catholic Sixth Form College. Today she lives in Kensington, London. Ora began singing from a young age. In 2004, she appeared in the British film Spivs.

In 2007, Ora had her first music release when she appeared on Craig David's track titled "Awkward" and then again in 2008 on "Where's Your Love" featuring Tinchy Stryder, for which she also appeared in the music video.She has appeared in 2 songs of James Morrison's album Songs for You, Truths for Me as backing vocal. Ora began singing in bars in and around London.

She auditioned for Eurovision: Your Country Needs You on BBC One to be the British contestant for the 2009 Eurovision Song Contest but later withdrew from the competition after a few episodes as she did not feel ready. Her manager, Sarah Stennett (CEO of Turn First Artists, who also worked with Ellie Goulding, Jessie J and Conor Maynard), later told HitQuarters that Ora had entered the competition because at the time she had felt it was her only chance at finding success. Her withdrawal followed her first meeting with her manager when she was reassured that she had genuine potential to make it as a pop star and that performing in Eurovision would hinder rather than help her chances. Stennett got in touch with Jay Brown of Roc Nation and told him about Ora. Brown asked Ora to fly out to New York where she met with Jay-Z.Ora signed with Roc Nation in December 2009, within 48 hours of her arrival in the United States.The same year, she made a cameo on Jay-Z's video for "Young Forever".

In 2010, Ora made a cameo on "Over" video by Drake as well as being featured in a commercial for Roc Nation + Skullcandy Aviator Headphones and one for CK one Lifestyle brand.

Throughout 2011, Ora released videos of herself working on her debut album. In one of them, at the request of her fans, she sung an acoustic version of Outkast's song "Hey Ya!".The video caught the attention of DJ Fresh, who at that time was looking for a voice for his song, "Hot Right Now".Ora auditioned for the part and was eventually kept on the track. The music video for "Hot Right Now" was uploaded on YouTube on 14 December 2011 and the single was released on 12 February 2012, reaching No. 1 on the UK Singles Chart. On 24 February 2012, Ora visited New York's Z100 radio station alongside her Roc Nation label boss Jay-Z, to premiere "How We Do (Party)", her lead single for North America and Oceania from her upcoming studio album. "How We Do (Party)" borrows its familiar refrain from The Notorious B.I.G.'s "Party and Bullshit". She took two years to completely finish her first studio album. will.i.am, Ester Dean, Drake, The-Dream and Stargate all worked with Ora on her debut album.When speaking about the sound of the album and its concept, Ora said it "definitely has pop in it, but (...) you can hear influences of jazz in there, you can hear influences of Monica and Aaliyah, and then you can hear Gwen Stefani”.She has also stated the album will be influenced by her father's record collection which, in addition to reggae, also includes such artists as Eric Clapton and B.B. King.

On 12 August 2012, "How We Do (Party)" was released in UK and reached No. 1 on the UK Singles Chart. It was Ora's second No. 1 as a solo artist and third overall in 2012. Whilst supporting Coldplay on their Mylo Xyloto Tour, she later announced that the album would be named Ora. It was released on 27 August 2012 and debuted at the top the UK Albums Chart. Ora was nominated for Best UK/Ireland Act, Best New Artist, and Push Artist at the 2012 MTV Europe Music Awards.[36] In September 2012 it was announced that Ora will be the opening act in the UK concerts from Usher's Euphoria Tour set to start in January 2013. Eventually, the tour was postponed due to Usher's "professional and personal commitments".

From 23 October through to 30 October 2012, Ora embarked on her first headlining tour, The Ora Tour, a five-date US tour supported by MTV. She performed in Santa Ana, San Francisco, Chicago and Philadelphia. The last concert from the tour, set to take place in New York on 30 October, had to be rescheduled for 17 December due to Hurricane Sandy. Iggy Azalea and Havana Brown were the supporting acts.

On 4 November 2012, Ora released her third single from Ora, "Shine Ya Light". The song peaked at No. 10 on the UK Singles Chart, making it the fourth top ten single for Ora in 2012.The video was directed by Emil Nava and sees the singer return to Pristina, Kosovo from where she originated, riding with a flank of bikers and gigging for excited hometown crowds. On 15 November 2012, Ora performed at the "VIP Room Theater" in Paris. She sung How We Do (Party), Radioactive, "Uneasy" and a remix of R.I.P. (alongside rapper Black M).

On 14 December 2012, Electronic Arts released a press statement confirming that Ora will be a character in the The Sims 3: Seasons videogame. 

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